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Why Buy an Electronic Message Center For Your Business?

by Stephanie Brault
Posted in LED sign benefits, LED Sign Buyer's Guide, Company

If you have heard of an EMC, now you may be wondering, Why buy an electronic message center? An electronic message center (EMC) is one of the most efficient advertising methods available to reach potential customers. It is more economical than traditional advertising methods, provides a more dynamic and timely message to potential customers, is environmentally friendly, and can help establish your business as a landmark. Using an EMC is also a great method to tackle the ever-changing demographics of your area and generate new customers.

What is an Electronic Message Center?

EMC Sales IncreaseAn EMC is a digital sign located on the premises of a business. EMCs are used for many reasons, including:

  • Advertising products and services
  • Promoting sales
  • Announcing events
  • Providing community information

EMCs are computerized and programmable, making them the ideal visual communications devices. Business owners can change their EMC messages frequently without the risk and physical labor involved in manually changing letters on a traditional static sign board.

EMC technology has advanced quickly so that even basic models can store numerous messages, change messages throughout the day on a custom schedule, and even mix graphics and video with text to create attention-grabbing messages that motivate potential customers to stop in. All AdChoice LED Signs come with our user-friendly iCreate Software, which allows you to easily create, customize, and schedule beautiful and effective LED sign messages.

LED signs are an efficient and cost-effective way to reach the people who are most likely to become customers: people who pass by your business on a regular basis.

How Does an EMC Differ from a Digital Billboard?

Graphic 03An EMC differs from a digital billboard in that digital billboards advertise products and services, but are not located on the site of a business. The distinction is important because the use of EMCs and digital billboards are regulated differently by state, local, and federal government.

Why Invest in an EMC?

An EMC is such an effective form of advertising because it:

  • Is more economical than traditional advertising methods.
  • Provides a more dynamic and timely message to potential customers.
  • Is environmentally friendly.
  • Helps establish your business as a landmark.

To learn more about how your business will benefit from an electronic message center, call us today at 1-800-379-0256 and speak with one of our EMC experts!

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